We are knowledgeable

We consult first and recommend second. Clients appreciate the consultative approach we take from day one. Recognised as experts in our field, we’re open and pragmatic and our track record and success within the training sector speaks for itself.

We focus on behaviours, not just process

Our clients strongly believe that sales and service performance improvement and true return on investment couldn’t have been realised without long-term behavioural change.

We are effective and have been for over 30 years

However weak the economy, training shouldn’t be sacrificed. Consider this fact – Huthwaite solutions have proven to be successful for over 30 years. Our methods are effective. We offer a flexible approach to training. And we have experience in multiple sectors and businesses. Most importantly, our solutions have a track record of delivering return on investment.

Click here to read a selection of case studies.

We carry out rigorous research

One of our core points of difference is the thorough and continuous approach we take to research. From the very beginning, over three decades ago, we’ve been building up a bank of evidence that proves our behavioural approach works across sectors around the world. And it’s this that reassures our clients that their investment is a wise one.

We have an unrivalled international delivery capability

As an international organisation, Huthwaite has an infrastructure to support the complex rollout of behavioural training programmes. Our clients around the world will validate the positive effect we are having on their sales performance.

We combine knowledge and practice

Clients view the Huthwaite approach as being a strong and appropriate combination of research based rigor and practical experience. They place great emphasis on the importance and relevance of going beyond a theory only process, and welcome the fact that we develop their practical skills to ensure the programme delivers real tangible business benefits across their organisations.

We have a great team of people

There’s no escaping the important role our people play, especially those who deal directly with our clients. We’re found to be trustworthy, empathetic and engaging, and are genuinely interested in our clients’ businesses. In short, for sales improvement, there’s no better.

We can offer proven return on investment

Clients want to know that they’ll get a return on their investment. A key difference of Huthwaite is that we can demonstrate that return. Where other training companies often talk up the chances of success on the back of their solutions, we can deliver cold, hard proof that our methodologies work. What other company can offer over 30 years worth of success stories?

Click here to read a selection of case studies.

We can provide global consistency

International organisations need to ensure consistency across their entire infrastructure. However many countries a company operates in, Huthwaite can provide a common methodology and sales strategy process, with a common goal – to increase sales. We deliver in local languages using native speakers and are always sensitive to different cultures. And as our clients will testify, our approach works so well we’re seen as the leaders in the international field.

We build long-term relationships

At Huthwaite, we understand that sales performance improvement has many different stages and requirements. That’s why, from the very beginning, we have been committed to building long-term relationships with our clients that evolve and grow as business needs change.