Huthwaite International - Improving Sales Performance

Change Behaviour. Change Results.

paper clip image

Huthwaite Online - Access essential tools and support material

In addition to our traditional face-to-face training, the Huthwaite Sales System also incorporates pre and post course surveys, underpinning knowledge delivered via e-learning, SPIN® Selling and Account Strategy tools, and the SMART measurement, feedback and graphical reporting tools.

E-learning, surveys and the SMART system

Click here to access

The SPIN® Selling Tools


The SPIN® Selling Tools encourage a call planning and reporting process that reinforces the full power of SPIN® training. Some sellers might plan a SPIN® call in their mind; others might commit it to a scrap of paper. But having a structured Call Planner that guides them to follow the powerful SPIN® approach, naturally and conversationally, is so much more likely to achieve powerful Advances.



The Account Strategy Tools


The Account Strategy Tools unlock the potential of skilled sellers and, in integrated form, harness the power of your CRM/CM system. They illustrate and guide the process that turns opportunities into sales. The tools follow Huthwaite's proven Account Strategy sales methodology and help sellers move effectively from the earliest opening of a strategic sales opportunity all the way to securing and fulfilling the order. The tools maximise account penetration and guide sellers through the complex process of managing the sale to a successful conclusion.



Quick links

Industry Sectors

A word from our MD

A word from our MD

Creating and capturing real value in tough times.

more +
Virtual training campus

Virtual training campus

The world's best sales performance training is now available virtually anywhere

more +

Huthwaite Sales Toolbox

Account Strategy tools win the deals that matter

more +

Success stories

63% sales performance improvement.

more +
L and D professionals image

L & D professionals

Why L & D professionals choose Huthwaite

more +
Sales professionals image

Sales professionals

Why Sales professionals choose Huthwaite

more +
Service professionals image

Service professionals

Huthwaite - experts in service professionals training

more +